List of Course Materials for CMKT100

Marketing with connect access card by Grewal , Third Canadian Edition , McGraw Hill-Ryerson , 2015


The textbook for CMKT 100 will be available in an online format from Backbone publishing for $75.

Please wait for instructions from the instructor before purchasing the book online. These instructions will be made available once the course is available.

N.B. An order form is not required, as this cannot be purchased at the Bookstore.


To order course textbooks please go to Ryerson University Campus Store and then follow the instructions below:

  1. Select desired term from the Term list.
  2. Select DIST - DISTANCE COURSE from the Department list.
  3. Select your course (e.g. CMKT100) from the Course list.
  4. Under Section, if more than one section appears, choose any section because the course materials are the same for all sections.
  5. Under Selected Courses click on Choose Books, from this point, follow the instructions as provided to complete the purchase.

Please choose your required course material and optional material carefully. The student is also responsible for all shipping and handling charges.

If you have any questions regarding your order please contact:

Kelly Abraham
Associate Director Campus Retail
Printing & Duplicating Services
Phone: (416) 979-5116
Fax: (416) 979-5175