List of Course Materials for CRMG902

Title
An Introduction to Franchising by Webber, Robert , Palgrave Macmillan , 2013

Notes:

These books are not availabe at the Ryerson Bookstore.

1. From Ice Cream to the Internet, Using Franchising to Drive the Growth and Profits of Your Company, Shane, Scott A., 2005, Pearson Education (ISBN 0-13-149421-X) This book is available for purchase online or at Chapters/Indigo.

2. Franchising for Dummies, IDG Books Worldwide, (ISBN 0-7645-5160-4) Is not available as a new book. Can be purchased "Used" on line at Chapters/Indigo.

Instructions

To order course textbooks please go to Ryerson University Campus Store and then follow the instructions below:

  1. Select desired term from the Term list.
  2. Select DIST - DISTANCE COURSE from the Department list.
  3. Select your course (e.g. CRMG902) from the Course list.
  4. Under Section, if more than one section appears, choose any section because the course materials are the same for all sections.
  5. Under Selected Courses click on Choose Books, from this point, follow the instructions as provided to complete the purchase.

Please choose your required course material and optional material carefully. The student is also responsible for all shipping and handling charges.

If you have any questions regarding your order please contact:

Kelly Abraham
Associate Director Campus Retail
Printing & Duplicating Services
E-mail: bookstor@ryerson.ca
Phone: (416) 979-5116
Fax: (416) 979-5175